(Q) What do you want people to know about you?
I am the Marketing and Communications Coordinator for The Rising Tide Community Loan Fund and I have a Bachelor of Arts in Corporate Communication with a minor in Business from Penn State Lehigh Valley. Marketing is my passion and I’m so excited to be in a role where I get to do what I love while helping small business owners in the community build an online presence.
(Q) What is your background in business development?
I previously worked for ADP and it provided me with the opportunity to work with hundreds of small business owners and learn about their experiences in building a business. I do have experience in the skills needed to grow a business through online marketing. In today’s world, having an online presence is key for small businesses to be able to gain new customers and even compete against bigger/more established companies.
(Q) What does supporting small businesses mean to you?
Supporting small businesses means supporting the community. It means supporting my neighbors in growing the community we share. It means investing in my community’s well-being and making it a better place for future generations.
(Q) What is your best advice for someone who wants to start a business?
My best advice for someone who wants to start a business is to embrace the digital world and take advantage of the opportunities it can provide. Don’t be afraid to get creative! Social media is the best place to bring your creative ideas to life.